team: cramer-krasselt [brandon ireland · jon podulka · rebecca wilson]
In honor of Pride Month, Cramer-Krasselt teamed up with a local ice cream shop, Pretty Cool Ice Cream to create the Love is Pretty Cool Pop. A portion of the proceeds went to Center on Halsted, a Chicago LGBTQ institution that works in advancing the community, providing healthcare and human services. The package design is inspired by the notion, “Love is love.” That love is the same for everyone.